The New York nonprofit is celebrating its 20th anniversary with the goal of helping more children get a good night’s sleep

The New York nonprofit is celebrating its 20th anniversary with the goal of helping more children get a good night’s sleep




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The New York-based National Nonprofit Pajama Program is celebrating its 20th anniversary with the ambitious goal of delivering a million good nights to children in adverse situations. The One Million Good Nights Campaign will make a positive impact on the lives of a million children by providing them and their caregivers with bedtime tools, sleep awareness information, and caring connections. Through partnerships with Carter’s, Inc. and Scholastic Book Clubs, the Pajama Program’s One Million Good Nights campaign will deliver new pajamas and books to one million children in need and access to sleep health education programs and engagement events for their caregivers Community. The pajama program believes that “good nights are good days”. When children have a healthy bedtime and sleep well, they are protected from disease, have less fear and are more resilient to daily events. As the COVID-19 pandemic further exacerbates the daily struggles and worries of many families caring for children, the Pajama Program’s One Million Good Nights campaign is now more important than ever. “Since its inception in 2001, the Pajama Program has worked with a variety of corporate and community partners to deliver good nights, good days, and help children thrive. With the increasing burden COVID-19 has placed on children, parents and carers, it is imperative that we mark our 20s with a solid call to action to expand our work and meet increased needs, ”said Jamie Dyce, Executive of the Pajama Program Director. With the continued support of the leading Pajama Program partners, Carter’s and Scholastic Book Clubs, the organization reaches and influences so many children. Over the past 11 years, Carter’s, Inc. has raised over $ 12 million to bring good nights to good days. Scholastic Book Clubs has supported the pajama program since 2007 and donates over 1.25 million books to children in need. “The continued support of our leading partners, Carter’s and Scholastic Book Clubs, has expanded our reach significantly over the years. We look forward to expanding our impact with additional partners through One Million Good Nights,” said Dyce. From March 9 through March 9, 16, Scholastic Book Clubs are running a campaign to engage students, teachers, and parents. During this time, Audrey Wood, Caldecott Medal winner The Napping House, can be purchased for $ 1. Scholastic Book Clubs will match every purchase made during the campaign with a book donation to the pajama program. Additional national, local and virtual events will take place in the Pajama Program throughout 2021 to raise funds and awareness for their ambitious goal of a million good nights, including the Pajama Program 20th Anniversary Virtual Gala on May 6th May and the National Pajama Walk on October 2nd. Sponsorships for custom highlight months, volunteering for virtual employees, the PajamaTALK guest speaker series and the book presentations for S.weet Dreams Ahead and Time for Bed by bestselling author for children, Tish Rabe, will also be on the event calendar of the Pajama program this year. For more information on the Pajama Program’s One Million Good Nights campaign, as well as the organization’s full calendar of events and sponsorship opportunities, please visit pajamaprogram.org/one-million/. [1]. [1] https://pajamaprogram.org/one-million/ Read on

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